Developed a comprehensive digital platform for Jetour's official dealership in Georgia, establishing their premier online presence in the Georgian automotive market. This multilingual website serves as both a digital showroom and an essential marketing tool for the brand's expansion in the region.
Challenge
Creating a digital presence for JETOUR in Georgia presented a unique set of challenges centered around establishing a new automotive brand in a competitive market.
The primary challenge was developing a platform that would effectively introduce JETOUR’s premium vehicles to Georgian consumers while building trust in a relatively unknown brand.
The platform needed to bridge the gap between digital exploration and physical showroom visits, requiring careful attention to the user journey and content presentation. Additionally, we faced the task of implementing a bilingual system that would maintain brand consistency across both Georgian and English languages while adhering to local market preferences and cultural nuances.
Goal
We did some intense market research, refined their brand message, and created a brand new look to truly showcase their identity.
Result
The rebranded company experienced increased customer engagement, a boost in sales, and a stronger brand presence in the market.
The comprehensive initiative, extending beyond visual changes, resonated authentically with the audience, resulting in heightened engagement metrics and a tangible boost in sales. The company now stands on a more robust foundation, embodying a stronger and more compelling brand presence, setting the stage for continued success in the competitive market.
We are redefining excellence in branding. Shaping tomorrow's icons.
We are redefining excellence in branding. Shaping tomorrow's icons.
